a bonafide cowboy passion project
webster's definition:
cowboy - noun
sure it's a lifestyle, and a job for some, but also a character trait and I can think of better traits exhibited by cowboys than recklessness or aggression... traits such as resilience, grit, compassion, respect, and courage are just a few. In this project, we will share many more.
Help us re-define what it means to be cowboy.
- one who tends cattle or horses
- a rodeo performer
- one having qualities (such as recklessness, aggressiveness, or independence) popularly associated with cowboys: such as
- a reckless driver
- a business or businessperson operating in an uncontrolled or unregulated manner
- to work as a cowboy
sure it's a lifestyle, and a job for some, but also a character trait and I can think of better traits exhibited by cowboys than recklessness or aggression... traits such as resilience, grit, compassion, respect, and courage are just a few. In this project, we will share many more.
Help us re-define what it means to be cowboy.
The ORIGIN story:
Forget the Hollywood cliches and dust off the tired stereotypes.
We've all seen it – the saloon brawls, the one-dimensional heroes, the horse whisperers who tame wild stallions in just one day. But the truth is far more compelling. The real cowboy spirit isn't confined to dusty bars or wide open plains. It thrives in the veins of artists pouring their soul onto canvas, teachers shaping young minds, and doctors mending broken bodies. It's the fire in the eyes of a lobbyist fighting for rural communities, the steady hand of a business owner building an empire, and the gentle wisdom of a grandparent sharing stories of the past.
This is the spirit we celebrate. This is Bonafide Cowboy. We're not just about cowboy as a job or lifestyle, though it's a large part of the definition. We're about the dedication, the resilience, the unwavering passion that shines through, regardless of zip code or profession.
This project is designed to uncover the true meaning of being a Bonafide cowboy. Let's rewrite the story, together. Let's re-define what it truly means to be Cowboy.
We've all seen it – the saloon brawls, the one-dimensional heroes, the horse whisperers who tame wild stallions in just one day. But the truth is far more compelling. The real cowboy spirit isn't confined to dusty bars or wide open plains. It thrives in the veins of artists pouring their soul onto canvas, teachers shaping young minds, and doctors mending broken bodies. It's the fire in the eyes of a lobbyist fighting for rural communities, the steady hand of a business owner building an empire, and the gentle wisdom of a grandparent sharing stories of the past.
This is the spirit we celebrate. This is Bonafide Cowboy. We're not just about cowboy as a job or lifestyle, though it's a large part of the definition. We're about the dedication, the resilience, the unwavering passion that shines through, regardless of zip code or profession.
This project is designed to uncover the true meaning of being a Bonafide cowboy. Let's rewrite the story, together. Let's re-define what it truly means to be Cowboy.
cowboy re-defined:
these are not your average cowboy stories. We're digging deeper, venturing beyond the dusty stereotypes to reveal the real heart of the West. We're searching for those who embody the true character of a cowboy – the ones who wear their scars like a badge of honor, who have left an impact on everyone they’ve encountered, and those whose eyes hold a lifetime of experiences and untold stories.
These are the hidden heroes, the unsung champions, the keepers of forgotten traditions. They're the grandparent who taught his grandson to track a deer, the neighbor who always lends a hand, the friend who embodies the cowboy code without ever needing to wear a cowboy hat, or the artist whose canvas is the open range.
We believe the West's true legacy lives not in museums, but in the beating hearts of its people. Join us as we unveil their hidden stories, one photograph, and one video at a time.
These are the hidden heroes, the unsung champions, the keepers of forgotten traditions. They're the grandparent who taught his grandson to track a deer, the neighbor who always lends a hand, the friend who embodies the cowboy code without ever needing to wear a cowboy hat, or the artist whose canvas is the open range.
We believe the West's true legacy lives not in museums, but in the beating hearts of its people. Join us as we unveil their hidden stories, one photograph, and one video at a time.
What's to come:
This project is ever-evolving and in its' early stages but here is what you can expect to come:
- continuous social media documentation of the entire passion project
- A coffee table book (multiple volumes)
- a short documentary (and/or series) + launch party
- special edition Prints available for sale
Sponsor:
this is a unique marketing opportunity for brands who are trying to connect with their audience via the heart. Similar to how Red Bull approaches lifestyle marketing, this long-term partnership will set yourself apart from the rest. we are currently looking for corporate or individual sponsors to assist in the creation of this passion project. click the link below to learn more about SPONSORSHIP opportunities.
Donate:
these stories need a stage, a canvas to come alive. This is where you come in. I would do this for free... but the reality of it is, bills still need to be paid and this project is going to take a team of people to make it happen. we're starting this regardless of sponsors, but we could use all the support.
Beyond aesthetics, this project aims to evoke empathy, spark conversation, and forge emotional connections. You invest in fostering understanding and bridging divides. Through your contribution, you become an active participant in bringing this vision to life. You're not just a donor, you're a collaborator, a champion of these stories.
This project is more than just a collection of images and videos. It's a testament to the cowboy spirit, its resilience, and its undeniable beauty. With your support, we can share these stories with the world, inspiring, educating, and re-defining cowboy.
Beyond aesthetics, this project aims to evoke empathy, spark conversation, and forge emotional connections. You invest in fostering understanding and bridging divides. Through your contribution, you become an active participant in bringing this vision to life. You're not just a donor, you're a collaborator, a champion of these stories.
This project is more than just a collection of images and videos. It's a testament to the cowboy spirit, its resilience, and its undeniable beauty. With your support, we can share these stories with the world, inspiring, educating, and re-defining cowboy.
Inspiration:
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in 2022, I posted a video along with a few images from a photoshoot with my grandmother bev and people fell in love with her. i have always admired this woman, her style, her stories, her writing skills, painting skills, and more but never have though about sharing these with anyone outside the family. I quickly realized how much people fell in love with her after only one video with over 260k views and it got my wheels turning.
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